Email Campaigns & Graphic Design

Kelowna Honda Powerhouse & VI Honda

I do a multitude of projects for KHP and VI Honda. One of the main things I do are both dealers monthly newsletters as well as special event flyers from time to time. For these newsletters, I am sent most of the content and I piece everything together. I write some copy but most of the copy is done by their Marketing Coordinator. I also get all the pictures ready for the newsletters. We use Campaigner where I can use HTML to create layouts, formatting, links, etc.. Here are a few email campaigns!
VI Honda - July Newsletter
KHP - June Newsletter

We Buy Used is something the dealers want to push and market strongly as many customers don't know that this service is offered to help them sell their units or trade up. I am showcasing this We Buy Used poster that was sent to print to hang in the stores.

We Buy Used Poster

I put together different sized ads for KHP to send to Castanet. This is a mobile ad used to feature Power Equipment. The button has a strong CTA as well as is current with the tech that it will be viewed on, by saying "tap" rather than "click".

Power Event Castanet Mobile Ad

Power Event Castanet Mobile Ad

VI Honda requested an inside cover ad in the Yacht Club Yearbook. I decided to keep the look clean and simple, with large images.

VI Magazine Ad

KHP had a board to advertise on at the Kelowna Dirt Bike Club. The manager of KHP wanted the ad to be very simple and big so it could be read from far. I learnt through this project that sometimes you have to drop what you visioned for the project because at the end of the day the boss is always. I wanted to design a more visually appealing ad, but near the end of the project I understood why everything had to be so large and easy to read.

KHP Board Ad